Join the KinderCare Read. Share. Give. Campaign!

Reading. It's what's for dinner...for your mind that is. Judging by the startling statistics, it seems that more  of us need to feed the brain with the help of books.

Did you know that as a nation…

· Two-thirds of 4th graders are below reading proficiency and 83% of low-income 4th graders are below proficient (National Assessment of Educational Progress)

· Some 42 percent of American children (31MM) lack the income to cover basic needs including child care and access to books (National Assessment of Educational Progress)

· In some of the lowest-income neighborhoods in the country there is only one book available for every 300 children. (University of Nevada Study)

· 44 million adults in the U.S. can't read well enough to read a simple story to a child. (National Adult Literacy Survey)

Scary, huh?!

I've been fortunate enough to have a child who loves to read. He'll bypass the toy aisle (sometimes) and head straight to the book aisle. That's a blessing. It already has too many "statistics" to overcome based on the fact that he is a male and African American.


We were sent the book "Corduroy" by Don Freeman. This book is a classic. Kaden's grandmother said she has a couple of copies from when his dad and his sisters were growing up. If you have a copy of the book, you can follow along as I read. I must warn you, it lacks enthusiasm and includes the sound of nature (i.e. big trucks heard in the country) because I filmed this outdoors.

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Disclosure: I was not compensated for writing this post. I think reading is important and support literacy efforts. KinderCare has offered me a complimentary 1-week campaign through MomSelect, but I chose to share THIS information on my own. The opinions and views are my own.